Kinetic typography with Claude
Kinetic type lives or dies on two things: short, punchy lines and timing. Claude is good at writing the first, and the engine is exact about the second.
Can Claude make kinetic typography?
Claude writes the words and the rhythm; it does not render type by itself. In Claude Video, those lines become kinetic typography: variable-font morphs, 3D extruded type, decode effects, split reveals and giant marquees, cut on the beat and exported as an MP4.
How it works
From prompt to finished video.
- 01
Describe it or paste a URL
Tell Claude what the typography video is for, or paste your site so it can read the product, grab screenshots and detect your brand colors.
- 02
Claude directs
Claude writes a storyboard: scenes, copy, timing, easing, camera moves and transitions, as structured data you can edit.
- 03
The engine animates
Kinetik renders it frame by frame in React and headless Chrome: springs, motion blur, 3D, particles and physics, with music cut to the beat.
- 04
Refine and export
Change anything by hand or in plain English, then export an MP4 in 16:9, 9:16 or 1:1, up to 4K at 60 fps.
What you get
Type that moves with intent.
- 01
Lines written to be read
Claude keeps on-screen copy to a few words per beat, so every line reads in under two seconds.
- 02
Variable fonts
Weight, width and optical-size axes animate smoothly for morphs that feel alive.
- 03
Real 3D type
Your product name extruded in your brand font, in chrome, glass, iridescent, neon or clay materials.
- 04
Beat sync
Words land on the kick, with cuts snapped to the musical grid of an original soundtrack.
Prompts to try
Just ask.
- › Kinetic type opener: “Still exporting by hand?” / “Stop.” / “Meet acme.” Cut on every beat.
- › Make our tagline a giant marquee, then morph the weight from thin to black.
- › End on our name in iridescent 3D type.
Prefer to work inside Claude? Add our MCP server:
{
"mcpServers": {
"claude-video": {
"url": "https://claudevideo.io/api/mcp",
"headers": { "Authorization": "Bearer cv_live_…" }
}
}
}Compare models
Which Claude model should direct your video?
| Model | Role in Claude Video | Best for | Speed | Context | API price / 1M tok |
|---|---|---|---|---|---|
| Claude Opus 5.5 claude-opus-5-5 | Default AI director | Launch films, product videos, multi-scene storyboards | Balanced | 1M tokens | $4 / $20 |
| Claude Sonnet 5.5 claude-sonnet-5-5 | Fast director for high volume | Social ads, hook variations, changelog videos at volume | Fast | 1M tokens | $2 / $10 |
| Claude Fable 5.1 claude-fable-5-1 | Premium director for hard briefs | Complex narratives, long explainers, custom React scenes | Deliberate | 1M tokens | $10 / $50 |
| Claude Haiku 4.5 claude-haiku-4-5 | Lightweight director for quick edits | Quick copy edits, captions, short teasers | Fastest | 200K tokens | $1 / $5 |
Anthropic API list prices (input / output) and context windows as of October 2026. Your Claude Video plan price does not change with the model.
Kinetic typography with Claude and video: FAQ
Which fonts can I use?
Your brand fonts or the curated families of each art direction. 3D type is generated from the actual outlines of the font, in any weight.
Can it sync text to music?
Yes. Cuts and word entrances are aligned to the tempo of the soundtrack, and you can bring your own track.
Is the text editable after rendering?
Yes. Change any line in the editor or ask Claude, then re-render.
Does it work in vertical format?
Yes. 9:16 layouts are designed natively, with type sized for phones.
Is Claude Video part of Anthropic?
No. It is an independent product built on the Claude API.
Keep exploring
More on Claude and motion design.
Claude Video is an independent product and is not affiliated with, endorsed by, or sponsored by Anthropic PBC. “Claude” is a trademark of Anthropic PBC. Model facts as of October 2026.
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